TikTok to help promote sci-tech in PH

Science and Technology

An official of the Philippine Council for Industry, Energy and Emerging Technology Research and Development (PCIEERD) said video-sharing platform TikTok will help promote science and technology in the country.

PCIEERD executive director Enrico Paringit said their agency and the Department of Science and Technology (DOST). via a partnership, will collaborate to popularize research and development through a series of training and launching contests.

TikTok will also help PCIEERD to promote its Tiktok page, Pinoy Science, he said. “TikTok looks at this partnership as its contribution in creating a platform for people to learn. The partnership provides them with educational content that can be viewed by users,” he added.

Paringit said TikTok Philippines has reached out to  PCIEERD last year, and invited the DOST-attached agency to create a TikTok account for its Pinoy Science Facebook page.

The Pinoy Science TikTok account showcases PCIEERD technologies, and videos were created by in-house staff and researchers.

In December 2020, TikTok Global reached out to PCIEERD for a longer and deeper partnership, wherein researchers and the public are trained on how to use the platform in communicating science will be provided, he said.

“The new partnership will provide capacity building for researchers and science communicators. Trainings will be done via Zoom meetings and will be facilitated by TikTok content creators,” he added.

Paringit said he expects a wider reach for PCIEERD through this partnership since TikTok will help the agency promote the page to their followers across different social media platforms.

“We hope that through this partnership, our citizens will be aware of our technologies, and appreciate them,” he said.

Meanwhile, PCIEERD and TikTok will shortly launch two contests — the #PinoyInnovator challenge, and #PinoyScience challenge.

#PinoyInnovator would test the ingenuity of Filipinos, as they would have to develop a gadget using household items. This contest will run from February to March, and the winner will be awarded in April.

#PinoyScience, on the other hand, is a science communication contest that will require users to explain the science behind PCIEERD technologies or projects. It will run from April to July, and a winner will be announced monthly.

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